I may be a little late with this, but I just found out that Rihanna has been tapped by Gucci to star in their first ad campaign for the children's charity, Tattoo Heart.
In a statement released by the label:
"when we decided to dedicate a full ad campaign, more than just creating products, to really come out and show our commitment to UNICEF, I felt a musician and a beautiful woman was the perfect icon for this campaign"
Rihanna in turn stated:
"It's an honour to represent Gucci." ...."we've come a long way from Miss Bisou to Gucci"
It's crazy, but just a few yrs ago, when her and Teairra Marie stepped on the scene, I would've bet all my beauty products Rihanna wouldn't last. My exact thoughts were..."she's outta here". Damn was I wrong. From Miss Bisou in '06 to Gucci in '08...you've come a looong way baby!!!
The campaign will be out in December with Rih in limited edition Gucci products for UNICEF. 25% of sales will go towards the charity.
Check out pics from her Miss Bisou campaign here